·May 6, 2023·
3 min read
Save a Life is a crowdfunding app with an aim to connect those in need of large amounts of funds with those who help them receive those funds, in a convenient and simple way. The app offers a vast variety of activities and functions for effectively converting content and community engagement into charity donations. Anything from peer-to-peer donations, fundraising campaigns, crowdfunding, crowdsourcing, and much more
USER RESEARCH
A survey was conducted with 10 people, aged between 18 and 55. The group included students, self-employed, full-time employees and retired. They were asked a few questions, based on their donation habits, preferences and patterns.
USER PERSONA
Personas are vital to the success of a product because they drive design decisions by taking common user needs and bringing them to the forefront of planning before the design has actually started. Personas provide the team a shared understanding of users in terms of goals and capabilities.
Bio
Name: Toye
Age: 31
Education: Graduate
Occupation: Data Analyst
Location: Nigeria
Favorite apps: Facebook
Toye is a data analyst at a Marketing firm in Benc people a . is maximum capacity. He works from 9 to 5, free for his own quality time. On weekends, he likes to watch his favorite shows and sometimes takes part in charitable away from his house. As a result, he is only able to donate in an alternate way to donate quickly and efficiently.
GOALS
• To donate in the comfort of his home.
• To donate easily whenever he wants to.
• To get updates about charitable events happening in his locality.
• To use an online app that is easy and quick to use.
FRUSTRATIONS
• No time to donate in person because of work pressure.
• Difficult to find charitable places near his house. Hates other apps which have time-consuming processes to donate.
USER GOALS
To be able to donate effortlessly, securely and frequently.
• Recommendations for places to donate nearby that are genuine.
• Easy to use, convenient and time-saving platform.
• Secure payments and get updated about payments.
• To raise funds and to donate to different causes.
• To donate any amount, from anywhere, Keep them updated with nearby fundraising events and places where they can donate in person.
Easy 3 step process for donating online
choose the cause - choose the amount - click on 'donate now' - select payment method (wallet/card/ other).
• Providing them with a safe and convenient payment journey, confirming payments and sending notifications when payment has successfully been received by the recipient. • Intuitive screens, easy navigation, minimal UI, no spam or ads
Problem statement
• People who donate, need a reliable, secure, easy-to-use and time-saving platform to make donations in their busy schedules.
Those who need huge funds, also require a similar trustworthy platform to seek help from.
SOLUTION
Save a Life connects people from different worlds and helps people donate and raise funds for a variety of causes, easily and securely. By serving as a bridge between various organizations, it also makes it simpler and more reliable for individuals to give to a wide range of causes and raise funds for those causes. By serving as a bridge between various organizations.
Link to the Figma project